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IFZW – Industrieofen und Feuerfestbau GmbH Zwickau

Design for an uncommon sector …

One of our longstanding clients is not working in an ordinary profession. IFZW cares about planning projects, the construction and the complete building of crematoriums worldwide and demonstrates how success and emotional B-to-B-marketing can be combined, since 15 years.

Since this time the ARTelier Reiss also attends the regular trade fair appearances of IFZW. In the marketing mix of the company I this one of the most important components till today.

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Because of the intensive and longstanding cooperation with IFZW 2006 an idea was born. The idea to initiate a study for “Crematorium of the Future” to speed up urgent, necessary and new ways of cremation.

The ARTelier Reiss drew up an international basic study and developed four scenes for archetypal crematoriums which should match the possibilities of today for an appropriate cremation with all its demands – independent from culture, religion, origin or social status.

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